Smart Bidding uses advanced machine learning and a wide range of contextual signals, to set precise bids for every auction. Within the suite of Smart Bidding strategies in Google Ads, you can choose to optimize towards conversions, or conversion value.
Users are more likely to engage with visual formats, as they help them to understand messages easily and take action faster.
Image extensions are a search ad extension that allows you to upload rich, relevant images to complement your existing text ads, serving as a one by one image on the bottom right portion of the ad. With compelling visuals of products or services that enhance the message of your text ad, image extensions can help drive performance for your ads.
This article will explain some of the reasons why Google Ads accounts get suspended. Google take legal requirements and user safety very seriously, so advertiser actions that put our users, Google, or our partners at risk can lead to account suspensions.
If your account is suspended, you will receive an in-account notification, as well as an email notification. Keep in mind, suspended accounts cannot run any ads or create new content. Some of the reasons your account may be suspended are,
Policy Violations
Billing and payment issues
Unauthorized account access
Google Ad Grants policy compliance
If your account is suspended due to billing and payment issues, some of the reasons could include promotional code abuse, requesting a chargeback, suspicious payment activity, unpaid balance. Google Ads requires you to be 18-plus to have an eligible account. Your account may be suspended if you don’t meet the age requirements.
When shoppers search for products on Google, they can see relevant shopping ads for offers from many stores. To participate in shopping ads in countries where the CSS program is available, a merchant must be represented by a comparison shopping service, also known as a CSS (Comparison Shopping Services), or with several CSSs.
There are three ways that you can do that.
Locking a website down with a password is often the best approach if you want to keep your site private. Neither search engines nor random web users would be able to see your content, so it’s quite secure.
It seems that nothing’s permanent in this world, so how long is permanent when it comes to website redirects?
At Google, the system tries to reprocess all pages at least every few months. Most pages are checked much more often. However, the amount of crawling is limited in google and there are many pages that we’d like to crawl.
When a URL changes, Google systems need to see the change in the form of a redirect for at least a few times in order to record that change. To be certain that a redirect has been seen a few times, we recommend keeping the redirect in place for at least one year.
It’s also important to update all references to the old URL. That includes links the page may have within your website and critical links from outside of the website.
The URL length doesn’t matter. URLs can be as identifiers. It doesn’t matter how long they are. The number of slashes in there also doesn’t matter. It will not affect ranking in search.
Shared hosting is, when multiple websites are hosted on the same server or on the same IP address. The alternative is when a server or an IP address is dedicated to a single website which is, dedicated hosting. These are usually common set ups.
Using shared hosting is perfectly fine and does not negatively affect your site in Google Search. Sometimes, when too many websites are hosted on a system with limited capacity, it can happen that the server is overloaded. This can result in the server and its websites becoming very slow. The same thing can happen with a dedicated hosting, though.
There’s no guarantee that Google will index any particular page in a specific timeline. In fact, most search engines don’t index a lot of the content on the web. On the one hand, there’s a lot of duplicate content on the web that doesn’t need to be indexed. On the other hand, there’s a lot of content that is unlikely to ever be seen by users.
Google Search has always considered user experience as part of ranking. In 2014, google were announced Mobile Friendliness and HTTPS as ranking signal. Yes! Page Experience factors are coming soon to Google Search for ranking. There are four pillars of user experience.
